Mobl Media puts a display tablet in rideshare vehicles that shows local, location based ads to passengers, and pays drivers for it. This policy explains what we collect about you as a driver, why, who we share it with, how long we keep it, and the choices you have. It covers drivers and people who apply to drive. Our advertising customers are covered by a separate policy.
1. Who we are
"Mobl", "we" and "us" mean JALM Group, Inc., doing business as Mobl Media, a Delaware corporation based in Minneapolis, Minnesota. We run the Mobl driver program and are responsible for the information described here.
2. What we collect
Information you give us
| What | Details |
|---|---|
| Account | Your name, email address, phone number and password. Your password is stored only in a scrambled form that cannot be turned back into the password. |
| Application | Your ZIP code and metro area, the rideshare platforms you drive for, about how many trips you drive a week, your vehicle (year, make, model and color), license plate, headrest type, the install times that suit you, and who invited you, if anyone. |
| Documents | Photos of your driver's license, proof of insurance, vehicle registration and a screenshot of your rideshare driver profile, with the expiration dates you enter. We do not copy license or policy numbers into our database, though they are visible in the photos. |
| Signed agreement | The name you type to sign the Driver Service Agreement, the version and time you signed it, and the internet (IP) address and browser you signed from, as a record of the signature. |
| Trip statements | The Uber, Lyft or other statements you upload, and the trip counts you enter with them. |
| Install booking | The time and place of your tablet install, and the address you give us if we come to you. |
| Support | The messages you send in the Support chat, and any email or phone conversations with us. |
| Payout details | When direct deposit opens, you enter your bank and tax details directly with our payment processor, Stripe. We do not receive or store your full bank account number or Social Security number. |
Information collected as you drive
| What | Details |
|---|---|
| Tablet location and activity | The Mobl tablet in your vehicle reports its GPS location while it is powered, whether it is online, and which ads it played, where and when. This is how ads are matched to places and how we count the impressions you are paid for. The tablet has no camera or microphone that we use, and it does not record sound or images of you or your passengers. |
| Screenshots of the tablet screen | [Confirm: our team can capture what the tablet screen is showing, to check that ads display correctly.] These show the ad on the screen, not the inside of your vehicle. |
| Rider button | Each time you mark a rider aboard or gone (with the Rider button in the Android app, the iPhone Rider shortcut, or the Rider page), the time, and, if you allow location in the Android app, the approximate place where the ride started and ended. |
| Results we work out | Your estimated and final earnings, monthly trip totals, and your Standing score (built from statement accuracy, trips per week, tablet uptime and referrals). |
Information from your phone or browser
- Sign in cookie. One cookie keeps you signed in for up to 30 days.
- Notifications. If you turn on notifications, we keep the address your phone or browser gives us for delivering them (a push token or subscription). In the Android app this is passed to the portal in a small cookie.
- Settings kept on your device. Small preferences, such as whether you have seen the welcome tour, are stored in your browser or app on your phone.
- Basic connection data. Like any website, our hosting providers receive your IP address and browser type when you connect. The driver portal loads its fonts from Google Fonts, so Google also receives your IP address when a page loads.
We do not use advertising trackers or sell analytics about you, and we do not track you across other apps or websites.
3. How we use it
- To review your application and documents, decide whether to approve you, and check that your license, insurance and registration stay current.
- To schedule, carry out and support your tablet install.
- To run the tablet: deciding which ads play where, counting impressions, and checking the tablet is working.
- To work out and pay your earnings, and to calculate your Standing score.
- To contact you by email and, if you turn them on, by notifications: approvals, install reminders, document requests and replies from our team.
- To answer your questions in Support. Messages are first answered by an AI assistant, which is given your message, earlier messages in the chat, and basic facts about your account (such as your first name, application status, install booking and whether your tablet is online) so it can help. A person from our team can take over at any time.
- To prevent fraud and misuse, such as fake impressions or false trip statements, and to keep the program safe.
- To meet our legal, tax and accounting duties, and to enforce the Driver Service Agreement.
- To improve the program, using information that is combined or does not identify you wherever we can.
5. How long we keep it
- Your account, application and documents: while your account is open. When you replace a document, the earlier photo may be kept until your account is deleted.
- Rider button records: up to one year.
- Earnings and payout records: up to 7 years, as tax and accounting rules require [confirm with your accountant].
- Ad play and impression records: kept to bill advertisers and settle pay. Once your account is deleted they are no longer linked to your name.
- Backups: deleted information can remain in our database backups until they expire, about 4 weeks [confirm backup schedule].
6. Your choices and rights
- See and correct your information. Most of it is in the app (Settings, Profile and Trips, Documents). For a copy of everything we hold about you, email us.
- Notifications are off until you turn them on, and you can turn them off any time in Settings, Profile or in your phone's settings.
- Location in the Android app is optional. Saying no only means we don't record where a ride started and ended. The tablet's own location is needed for the program to work.
- Delete your account at any time (see below).
Depending on where you live, you may have legal rights to access, correct, delete or get a copy of your information, and to appeal if we turn down a request. We offer these to every driver. Email drivers@mobl.media and we will reply within 45 days [confirm]. We will not treat you differently for using these rights.
7. Deleting your account
In the app: Settings, Profile, Delete my account. Type DELETE to confirm.
Without the app: email drivers@mobl.media from the address on your account and ask us to delete it. More details: drivers.mobl.media/delete-account.
If no tablet is installed in your vehicle, your account is deleted right away: your profile, application, document photos, trip uploads, Support chat, rider link and notification settings. If a tablet is installed, we first arrange to collect it, as your agreement requires, and then delete your account. We keep only what the law requires us to keep, such as payout records.
8. Security
Information travels over encrypted connections. Passwords are stored scrambled, document photos are kept in private storage that only Mobl staff reviewing applications can open, and access to driver records is limited to the people who need it. No system is perfectly secure, so please use a strong password that you don't use anywhere else, and tell us right away if you think your account has been misused.
9. Children, changes and contact
Children. The driver program is for licensed adult rideshare drivers. It is not meant for anyone under 18, and we do not knowingly collect information from them.
Changes. If we change this policy, we will post the new version here with a new effective date, and tell you in the app or by email before an important change takes effect.
Contact. JALM Group, Inc. DBA Mobl Media, Minneapolis, Minnesota [mailing address for privacy requests]
Email drivers@mobl.media · Phone 612.488.9881